Wycombe Abbey
WHAT TO ACHIEVE
BACKGROUND
Wycombe Abbey wants to know what internet users are talking about it throughout China’s social media, get alert when there is mis-leading voice or potential crisis happens.
No. of Positive News Maintained
1,000+
WHAT WE PROPOSED
SOLUTIONS
Start to do online reputation management including:
Implement social listening, fast response on potential crisis and manage false information instantly.
Proactively share true and real information about the schools – they have three international schools in China mainland and one in Hong Kong SAR.
Why Do You Need Online Reputation Management and It is Crucial for Schools
In today's digital world, people spend more time on social media than interacting with friends and family, making these platforms the primary source for sharing opinions and gathering information. Unfortunately, it's impossible to control what others comment or share, and negative news tends to spread much faster than positive updates. A single crisis or false rumor can quickly tarnish a school’s long-established reputation, sometimes in just a few days. This makes online reputation management crucial for schools, as it helps safeguard their image and maintain trust within their community.
If you want to…
protect your school’s reputation from misleading or damaging information,
ensure that positive feedback outshines negative comments,
take full control of how your university is perceived online,
strengthen your school’s reputation in an increasingly digital world,
build trust and credibility with prospective students and their families, ultimately influencing them to apply to your school,
you believe these elements are not essential for your university, and that negative events won’t impact your institution,
then…
YES! You need Online Reputation Management.
YES! You need Online Reputation Management.
YES! You need Online Reputation Management.
YES! You need Online Reputation Management.
YES! You need Online Reputation Management.
think again.
Online Reputation Management is not just an option — it’s a necessity.
Outcomes in three years
No. of Crisis Alerted
20+
Alert sent in less than 48 hours after post published