Mont Blanc

WHAT TO ACHIEVE

BACKGROUND

MTB sought more creative ways to promote its brand on digital platforms, engage with brand fans to foster closer relationships, and launch eye-catching, innovative campaigns across all its social media channels.

Rate of KPI Accomplished

105%+

WHAT WE PROPOSED

SOLUTIONS

  • Stay on top of trending topics and formats to create interactive content that resonates with followers.

  • Listen closely to follower comments and replies, using their feedback to craft content that surprises and delights them.

  • Identify and address weak points in communication to deliver a stronger, more impactful brand message.

  • Focus on female and youth followers, understanding their needs for MTB, and create targeted campaigns and posts tailored specifically to them.

Outcomes

Follower Engagement Rate Increased

20%+

% of Impression Increased

30%